Author: Adam Kovitz

5 Steps to Outshine Your Competition in a Job Interview

An interview is a business transaction wherein the objective of the hiring manager (the person who has the authority to hire) is to make a selection among job candidates called in for interviews. A candidate has two challenges: first, to

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Social Media: A Real World Success Story

Who do you think recently is the most successful user of social media for professional promotion? Politics and political issues aside, I offer that President Trump is that person. Primarily, he uses Twitter as his platform of choice for communicating

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Search Engine Optimization: On-Page vs. Off-Page

Search Engine Optimization (SEO) is a digital marketing strategy focused on growing visibility of your website in organic (non-paid) search engine results. SEO encompasses both the technical and creative elements required to improve rankings and increase awareness in search engines.

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Is the First Impression in an Interview Important and Why

“Nobody impresses me for the first sixty days on the job.” This was a saying that all of those working with me in the corporate world would hear me say over and over. I wanted to express that there’s a

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Draw More Clients to Your Website

Your website is very important to the success of your business. The primary reason why you need a website is that your customers expect you to have one, just like they expect you to have a business card. Once you

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How to Overcome Fear While In-transition

During my work with job seekers or those contemplating a job/career change, I evaluate the amount of fear that drives—or paralyzes—my clients. To some extent, all of them exhibit fear originated by some threat—or so they perceive. For a person

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10 Tips About Submitting Your Résumé

The adage “What you don’t know won’t hurt you” is very misleading, especially for people in transition or otherwise contemplating a career change. Not only is the contention untrue, but also it in fact hinders the ability to get what

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Are Telephone Landlines Obsolete?

CBS News recently published a story about a U.S. government study on May 4, 2017 reported that 50.8 percent of homes and apartments had only cell phone service in the latter half of 2016. It is the first time such households

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Conference Call Security Tips

Those of us whose job involves a lot of travelling, work with remote clients or work in an organization with many remote staff, know that conference calling is very beneficial. One issue which doesn’t appear to have caught up with

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How to Make the First Impression in an Interview

“Nobody impresses me for the first sixty days on the job.” This was a saying that all of those working with me in the corporate world would hear me say over and over. I wanted to express that there’s a

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