The Internet can be a dangerous place for those who are careless. Visit the wrong website and you can infect your computer with malicious software that will steal your data, or encrypt your data and demand a ransom for its…

Working in sweats, skipping the commute and avoiding office politics. For the right people, working from home can increase productivity and decrease stress. And, it can be more cost effective than working from an outside office. But, working from home…

We may not always judge a book by its cover, but we almost always judge a business by its website. There are a lot of opinions about what goes into the worst website… Poor color selection, not mobile friendly, hard…

Your website is a virtual billboard. It often gives potential clients their first impression of what your company has to offer. With a great website, you’ll be able to attract, educate, and convince visitors to buy your products or services.…

Welcome to America, the land where marketing was invented and perfected. I applaud those who successfully deploy marketing methods and have flourishing businesses. But many buyers fall for certain ads without doing their due diligence. Following is the typical format…

By definition, every job seeker is a seller of self. The recruiter and the hiring manager, on the other hand, are the buyers. Buyers are obligated to perform due diligence before making commitment to sellers. Now, I’m sure that you…

This is my 100th blog post! I’m not telling you this to show off. (Well, maybe I’m doing that just a little.) Instead, I really want to use this post to discuss some of the benefits of blogging, at least…

As per Google’s Quality Rating Guideline, there are four key points of SEO content: Expertise, Authority, Trust and Maintenance. To demonstrate Expertise, publish comprehensive content. To demonstrate Authority, people will share your content through links and mentions. To demonstrate Trust,…

Businesses of all sizes are realizing the benefits of social media. It is no longer the case that your sales people or administrative assistant are the first point of contact between the outside world and your company. That role is…

In today’s business world, a college degree does not automatically lead to a great job the way it typically did in the past. Today, in addition to that college degree, one has to learn how to find a job—and be…