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Monthly Meeting

Posted on by Adrienne Roman

The Breakfast Club NJ Presents: “Jobs of the Future – Are you ready to “Keep Pace?” ”

 

Presented by George Pace

Saturday January 14th 2017, at 8:00am ET

Synopsis:

Please share this with other groups you may be in. Join us on Meetup.com at: http://www.meetup.com/The-Breakfast-Club-NJ/ to RSVP for the meeting.

RSVP

 

Presentation:

“Jobs of the Future – Are you ready to “Keep Pace?””

You may have noticed (or experienced) that the rate of technological change seems to be occurring faster than ever. While technologies such as Digital Assistants, Self Driving Cars, Internet of Things and Artificial Intelligence may not sound ready for “prime time”, the reality is that these technologies are in use TODAY. And those implementations are creating NEW jobs with NEW skills – and in many cases are changing how existing work gets done and/or threatening existing jobs
The key question for anyone in today’s job market should be asking – What can I do to “Keep Pace” with these technologies so that my skills are relevant in the future?

In this brand new presentation for 2017, George will discuss:
• In depth analysis of several new, impactful technologies and the jobs they are creating
• 10 Steps to “Keep Pace” with technological change
• Resources that look at technologies and their future impact
• Sites that describe “Jobs of the future”
It will be an engaging hour presentation, one that you don’t want to miss !!!!

 

About the Speaker:
George Pace

George Pace

George Pace

George Pace is an IT technology leader, focusing on how to extract business value from the latest technologies. His is currently working to “Keep Pace” with Cloud Computing, the Internet of Things (IoT) Digital Assistants as well as a dash of Social Media for good measure.
George is now sharing his thoughts and insights on technology on a regular basis on his Youtube channel (www.youtube.com/keeppace) – so stop by (and subscribe P!) George holds a Bachelor’s degree in Computer Science from Seton Hall University and an MBA from the Rutgers Business School

About the Meeting:

Networking begins at 7:30 am, meeting starts promptly at 8:00 am.

There is a $10 fee at the door to cover the cost of the room.

Be sure to tell your friends and bring them along. Be a part of our growing network of Job Seekers, Hiring Managers, Recruiters, Career Coaches, and people who want to be able to help themselves and each other.

George has suggested some homework reading to prepare yourself for his presentation. Even if you do not get to this – please come – I am sure his inspiration will drive you to dive into these readings.

Homework #1

The Future of Work

http://www.forbes.com/sites/joshbersin/2016/09/21/the-future-of-work-its-already-here-and-not-as-scary-as-you-think/#588d3c75607b

Homework #2

Artificial Intelligence Background A VERY large space. 3 Articles to consider:

1. Preparing for the Future of Artificial Intelligence

A recently released US Government whitepaper – Overall a good guide to understanding many aspects of AI and the various issues/challenges it introduces

Bare minimum – Read Pages 7-11 – Good High Level Overview of the different types of AI

https://www.whitehouse.gov/sites/default/files/whitehouse_files/microsites/ostp/NSTC/preparing_for_the_future_of_ai.pdf

2. Disrupting Education

Touches upon Homework #1 that spoke of Societal Issues related to Future Jobs .. https://techcrunch.com/2016/12/05/why-education-should-become-more-like-artificial-intelligence/

3. Redefining Management

The Final article, talks thru the various ways AI will help in Management (which in some respects gets to the flattening of the organization structure)

https://hbr.org/2016/11/how-artificial-intelligence-will-redefine-management

Homework #3

Good summary reads that should give you a basic understanding – as well as potential use cases

1. Blockchain

https://www.linkedin.com/pulse/blockchain-smart-contracts-health-booz-allen-hamilton-tori-adams

http://www.cnbc.com/2016/10/27/sp-could-change-the-ratings-of-major-banks-if-blockchain-tech-takes-off.html

2. Internet of Things

http://www.libelium.com/resources/top_50_iot_sensor_applications_ranking/

http://healthitanalytics.com/news/healthcare-internet-of-things-to-experience-exponential-growth

3. Drones

http://www.wsj.com/ad/article/ups-are-drones-our-future-first-responders

https://techcrunch.com/2016/12/28/amazon-patents-show-flying-warehouses-that-send-delivery-drones-to-your-door/

Homework #4

1. Video – Your Career Curriculum

A presentation I created about 2 years ago. I will be referencing a few concepts during the presentation (The concept of the Career Horizon for example) – plus it should help you in the weeks/months after the presentation

2, The 10 skills you need to thrive in the Fourth Industrial Revolution

An interesting analysis of what they are – and how they are expected to change .. https://www.weforum.org/agenda/2016/01/the-10-skills-you-need-to-thrive-in-the-fourth-industrial-revolution/

3. DISRUPTION

An EXCELLENT Overview of how BlockChain Technology will disrupt multiple industries

http://www.forbes.com/sites/laurashin/2016/05/26/how-the-blockchain-will-transform-everything-from-banking-to-government-to-our-identities/#5d09bf6a65d9

Event Location:

Days Hotel Conference Center

195 Rt. 18 South, East Brunswick, NJ 08816

732-828-6900

Meeting Format:

7:30 to 8:00 – Registration & Open Networking

8:00 to 8:15 – Welcome and housekeeping

8:15 to 9:15 – Presentation by the guest speaker – Limited to 60 minutes

9:15 to 10:15 – Elevator Pitch – 30 Seconds about yourself, who you are, what you are looking for, target companies (3-4), how we can help you, how you can help others. Follow the rule of the Three B’s of Public Speaking: Be informative; Be brief; Be seated.

10:15 until you choose to leave – Open Networking, follow up with people you are interested in meeting following their elevator pitch, exchange business cards, peruse the library, arrange follow up meetings, etc.

The Breakfast Club NJ – 10 Points for Good Member Citizenship

1) Attend meetings regularly to keep group strong and help pay back to others (meeting logistics on our website www.thebreakfastclubnj.com)

2) Keep anti-virus on your machine up to date and run scan regularly

3) Review messages and if request for assistance please help whenever possible

4) Once you have received your invitation and joined our linked in group, connect to other members directly(questions see Gerry Peyton -gpeyton@ptd.net)

5) Join groups Facebook group, Google +, and connect to other members directly (questions see Adrienne Roman – adrienne1204@optonline.net)

6) Join groups twitter account (questions see George Pace – keeppace@gmail.com)

7) If you run across someone in transition invite them to join our group and sponsor them through process (details on our website www.thebreakfastclubnj.com)

8) Sunday mornings listen to our radio show, “Your Career Is Calling”, at 8am ET either on radio at 107.7 or via internet 24/7 live or on demand at www.1077thebronc.com (as this is a call in show your calls help make it successful)

9) If you are in transition put your elevator pitch in writing to group, ask for help with job search issues or connecting to people at target companies, regularly post job opportunities (from email you joined the group – send email to thebreakfastclubnj@yahoogroups.com)

10) Help fellow members whenever possible

  1. Attend meetings regularly to keep group strong and help pay back to others (meeting logistics on our website www.thebreakfastclubnj.com)
  2. Keep anti-virus on your machine up to date and run scan regularly
  3. Review messages and if request for assistance please help whenever possible
  4. Once you have received your invitation and joined our linked in group, connect to other members directly(questions see Gerry Peyton -gpeyton@ptd.net)
  5. Join groups Facebook group and connect to other members directly (questions see Adrienne Roman – adrienne1204@optonline.net)
  6. Join groups twitter account (questions see George Pace – keeppace@gmail.com)
  7. If you run across someone in transition invite them to join our group and sponsor them through process (details on our website www.thebreakfastclubnj.com)
  8. Sunday mornings listen to our radio show, “Your Career Is Calling”, at 8am ET either on radio at 107.7 or via internet 24/7 live or on demand at www.1077thebronc.com (as this is a call in show your calls help make it successful)
  9. If you are in transition put your elevator pitch in writing to group, ask for help with job search issues or connecting to people at target companies, regularly post job opportunities (from email you joined the group – send email to thebreakfastclubnj@yahoogroups.com)
  10. Help fellow members whenever possible

RSVP

We look forward to seeing everyone let’s make this a great meeting for our members that are in transition and welcome those that have landed

Save

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How to Disagree with Your Client (or Boss)

Posted on by Adam Kovitz
How to Disagree with Your Client
“You can disagree without being disagreeable.” – Motivational speaker Zig Ziglar.

Disagreement, whether with a client (or your boss) can be very healthy and helpful as long as you present your point in a positive and agreeable way. General George Patton once said, “If everyone is thinking alike, then somebody isn’t thinking.”
It’s not unusual to shy away from disagreeing with your client. However, disagreements in working with a client can be very healthy and helpful. Most people find that they appreciate having alternative points of view as they strive to make a decision.

Disagreement is not about being right verses wrong. Disagreement can be very helpful as long as you present your point in a positive and agreeable way.

Is The Client Wrong?
Before getting into a discussion with your client to tell them that they’re wrong, ask yourself, “Is the client wrong to begin with?” Just because you don’t agree with the direction they requested of you doesn’t necessarily mean it is not correct for the project. Consider that while you have a better approach, it’s not the case that you are right and they are wrong.

Stay Calm
This is the most important thing you can do to keep a conversation on track. It can be a challenge to stay calm and rational when you feel angry or passionate about something, especially if the person you’re talking with feels equally angry or passionate. Try to make sure the conversation stays focused on facts and not on anything personal. You may need to manage the conversation and make an effort to stay calm. In turn, you staying calm will likely have a calming effect on the other person.

Give Options Not Objections
If you can’t think up a better idea than what your client offered, then what is the purpose is the disagreement? You might not like the presented idea. However if you can’t come up with something to replace it with, then you must go with what they requested.

Provide suggestions that your client sees as actions, not just objections. Instead of pointing out that their suggestion is wrong, promise you will provide alternative solutions. Demonstrate how your suggestions are a better approach to addressing the project, and how they will still work to address the client’s goals.

Back Up Your Suggestions with Evidence
If your client is not persuaded by your arguments, produce evidence that backs up your recommendations. This evidence can come in many forms such as articles and blog posts from respected experts, testimonials from other clients for whom you have worked on a similar project, or provide well-known cases where the same thing you are suggesting was tried and had positive results. To make a strong case against your opposition, it’s important that you do and present your research.

When They Still Want to Proceed With Their Plan
In the end, they are your client: It’s their business and decision to make. The best you can do is offer your professional advice and clearly lay out concerns before agreeing to do the work. Then, move forward to do the best for your client with the plan that is now set in place.

Click here to contact me regarding this or any other blog post.
David Schuchman

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How to Detect the Interviewer’s Personality

Posted on by Adam Kovitz

How to detect the interviewer’s personality is not an easy task. During all of my corporate working years, my subordinates and associates heard me say, “Nobody impresses me the first 60 days on the job.” I must have said that dozens of times because I truly believe the thought. Basically, via that sentence I was […]

The post How to Detect the Interviewer’s Personality appeared first on Landing Expert Career Coaching.

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Posted in Member Contributions Tagged with: ,

How to Detect the Interviewer’s Personality

Posted on by Adam Kovitz

How to detect the interviewer’s personality is not an easy task. During all of my corporate working years, my subordinates and associates heard me say, “Nobody impresses me the first 60 days on the job.” I must have said that dozens of times because I truly believe the thought. Basically, via that sentence I was […]

The post How to Detect the Interviewer’s Personality appeared first on Landing Expert Career Coaching.

from BCNJ Member Blog Feed http://dlvr.it/Mm252C
via IFTTT

Posted in Member Contributions Tagged with: ,

Monthly Meeting

Posted on by Adrienne Roman

The Breakfast Club NJ Presents: “Mastering Change: Strategies for Success”

Presented by Natasha Sherman

Saturday December 10th,at 8:00am ET

Synopsis:

Please share this with other groups you may be in. Join us on Meetup.com at: http://www.meetup.com/The-Breakfast-Club-NJ/ to RSVP for the meeting.

RSVP

Presentation: “Mastering Change: Strategies for Success”

Change can be challenging; particularly if it was not planned. However, planned or unplanned, there are strategies, tools, and ways of thinking that can ease the way and produce focused and intentional results. In this presentation we will touch on resume building, self-esteem and morale, action plans, and even stress reduction to help you in your job search.

About the Speaker:
Natasha Sherman

Natasha Sherman

“Mastering Change: Strategies for Success”
Presented by Natasha Sherman

Natasha Sherman is a Life Success Coach, Life Strategist, Trainer, and Motivational Speaker. She graduated from the Institute for Professional Excellence in Coaching in 2001 and has had her own coaching business since then. Like any Coach, Natasha works with individuals and groups to “play better and win bigger” but in the games of life – professionally and personally. She says she works with people to develop the mastery to “live by design and not by default”™
Natasha is also Host and Producer of the television show “Natasha” on Princeton Community Television where she interviews people on subjects ranging from tattoos to nuclear weapons. Her coaching inspires her interviewing and her interviewing inspires her coaching. Her mission is to empower people to live satisfying, fulfilling, effective, and successful lives.
 

About the Meeting:

Networking begins at 7:30 am, meeting starts promptly at 8:00 am.

There is a $10 fee at the door to cover the cost of the room.

Be sure to tell your friends and bring them along. Be a part of our growing network of Job Seekers, Hiring Managers, Recruiters, Career Coaches, and people who want to be able to help themselves and each other.

Event Location:

Days Hotel Conference Center

195 Rt. 18 South, East Brunswick, NJ 08816

732-828-6900

Meeting Format:

7:30 to 8:00 – Registration & Open Networking

8:00 to 8:15 – Welcome and housekeeping

8:15 to 9:15 – Presentation by the guest speaker – Limited to 60 minutes

9:15 to 10:15 – Elevator Pitch – 30 Seconds about yourself, who you are, what you are looking for, target companies (3-4), how we can help you, how you can help others. Follow the rule of the Three B’s of Public Speaking: Be informative; Be brief; Be seated.

10:15 until you choose to leave – Open Networking, follow up with people you are interested in meeting following their elevator pitch, exchange business cards, peruse the library, arrange follow up meetings, etc.

The Breakfast Club NJ – 10 Points for Good Member Citizenship

1) Attend meetings regularly to keep group strong and help pay back to others (meeting logistics on our website www.thebreakfastclubnj.com)

2) Keep anti-virus on your machine up to date and run scan regularly

3) Review messages and if request for assistance please help whenever possible

4) Once you have received your invitation and joined our linked in group, connect to other members directly(questions see Gerry Peyton -gpeyton@ptd.net)

5) Join groups Facebook group, Google +, and connect to other members directly (questions see Adrienne Roman – adrienne1204@optonline.net)

6) Join groups twitter account (questions see George Pace – keeppace@gmail.com)

7) If you run across someone in transition invite them to join our group and sponsor them through process (details on our website www.thebreakfastclubnj.com)

8) Sunday mornings listen to our radio show, “Your Career Is Calling”, at 8am ET either on radio at 107.7 or via internet 24/7 live or on demand at www.1077thebronc.com (as this is a call in show your calls help make it successful)

9) If you are in transition put your elevator pitch in writing to group, ask for help with job search issues or connecting to people at target companies, regularly post job opportunities (from email you joined the group – send email to thebreakfastclubnj@yahoogroups.com)

10) Help fellow members whenever possible

  1. Attend meetings regularly to keep group strong and help pay back to others (meeting logistics on our website www.thebreakfastclubnj.com)
  2. Keep anti-virus on your machine up to date and run scan regularly
  3. Review messages and if request for assistance please help whenever possible
  4. Once you have received your invitation and joined our linked in group, connect to other members directly(questions see Gerry Peyton -gpeyton@ptd.net)
  5. Join groups Facebook group and connect to other members directly (questions see Adrienne Roman – adrienne1204@optonline.net)
  6. Join groups twitter account (questions see George Pace – keeppace@gmail.com)
  7. If you run across someone in transition invite them to join our group and sponsor them through process (details on our website www.thebreakfastclubnj.com)
  8. Sunday mornings listen to our radio show, “Your Career Is Calling”, at 8am ET either on radio at 107.7 or via internet 24/7 live or on demand at www.1077thebronc.com (as this is a call in show your calls help make it successful)
  9. If you are in transition put your elevator pitch in writing to group, ask for help with job search issues or connecting to people at target companies, regularly post job opportunities (from email you joined the group – send email to thebreakfastclubnj@yahoogroups.com)
  10. Help fellow members whenever possible

RSVP

We look forward to seeing everyone let’s make this a great meeting for our members that are in transition and welcome those that have landed

Posted in Monthly Meeting Tagged with: , , , , , , , , , , , , , , , , , , , , ,

What is 3D Printing?

Posted on by Adam Kovitz
3D Printing, also known as additive manufacturing, is a process that creates a physical object from a digital design. There are different 3D printing technologies and materials you can print with, but all are based on the same principle: a digital model is turned into a solid three-dimensional physical object by adding material layer by layer. Plastics, metals and metal composites, ceramics and other materials can all be used to create the physical object.
Every 3D print starts as a digital 3D design file on a computer. It’s like a blueprint for a physical object. The design file for a 3D printer is like a text or word processor file would be used to print a document on a sheet of paper. This design file is sliced into thin layers which is then sent to the 3D printer. The printing process varies by technology, starting from desktop printers that melt a plastic material and lay it down onto a print platform to large industrial machines that use a laser to selectively melt metal powder at high temperatures. The printing can take hours to complete depending on the size. The printed objects are often post-processed to reach the desired finish.
3D Printer 
A 3D printer is unlike your standard laser-jet or ink-jet (2D) printer. On a 3D printer the object is printed in three dimensions – length, width and height, where a 2D printer can only print length and width on a surface object such as paper. A 3D model is built up layer by layer. The whole process is called 3D printing.

Who is Using 3D Printing?
Car manufacturers use 3D printing for prototyping, testing and creating car parts. Swedish car manufacturer Koenigsegg uses 3D printing to manufacture the turbocharger for their model One:1.
Prosthetic manufacturers create custom prosthetic devices and manufacture them at very affordable prices. When these devices are produced through conventional manufacturing methods, they can cost tens of thousands of dollars.
The dental and orthodontics fields use this technology to create braces and retainers that are tailored specifically for the needs of their patients.
Aircraft manufacturer GE Aviation has developed a method to 3D print fuel nozzles for jet engines.

Architects easily create scale models to demonstrate their intended design. Before the introduction of 3D printing into the field, creating scale models was an extremely laborious and time-consuming process.

What Lies Ahead for You
As applications of the technology expand and prices drop, more goods will be manufactured at or close to their point of purchase or consumption. This might even mean household-level production of some things. In that case, you’ll pay for the raw materials and design files for any object that you will need print.

from BCNJ Member Blog Feed http://dlvr.it/MZ9zm5
via IFTTT

Posted in Member Contributions Tagged with: ,

What is 3D Printing?

Posted on by Adam Kovitz
3D Printing, also known as additive manufacturing, is a process that creates a physical object from a digital design. There are different 3D printing technologies and materials you can print with, but all are based on the same principle: a digital model is turned into a solid three-dimensional physical object by adding material layer by layer. Plastics, metals and metal composites, ceramics and other materials can all be used to create the physical object.
Every 3D print starts as a digital 3D design file on a computer. It’s like a blueprint for a physical object. The design file for a 3D printer is like a text or word processor file would be used to print a document on a sheet of paper. This design file is sliced into thin layers which is then sent to the 3D printer. The printing process varies by technology, starting from desktop printers that melt a plastic material and lay it down onto a print platform to large industrial machines that use a laser to selectively melt metal powder at high temperatures. The printing can take hours to complete depending on the size. The printed objects are often post-processed to reach the desired finish.
3D Printer 
A 3D printer is unlike your standard laser-jet or ink-jet (2D) printer. On a 3D printer the object is printed in three dimensions – length, width and height, where a 2D printer can only print length and width on a surface object such as paper. A 3D model is built up layer by layer. The whole process is called 3D printing.

Who is Using 3D Printing?
Car manufacturers use 3D printing for prototyping, testing and creating car parts. Swedish car manufacturer Koenigsegg uses 3D printing to manufacture the turbocharger for their model One:1.
Prosthetic manufacturers create custom prosthetic devices and manufacture them at very affordable prices. When these devices are produced through conventional manufacturing methods, they can cost tens of thousands of dollars.
The dental and orthodontics fields use this technology to create braces and retainers that are tailored specifically for the needs of their patients.
Aircraft manufacturer GE Aviation has developed a method to 3D print fuel nozzles for jet engines.

Architects easily create scale models to demonstrate their intended design. Before the introduction of 3D printing into the field, creating scale models was an extremely laborious and time-consuming process.

What Lies Ahead for You
As applications of the technology expand and prices drop, more goods will be manufactured at or close to their point of purchase or consumption. This might even mean household-level production of some things. In that case, you’ll pay for the raw materials and design files for any object that you will need print.

from BCNJ Member Blog Feed http://dlvr.it/MZ9zm5
via IFTTT

Posted in Member Contributions Tagged with: ,

What is 3D Printing?

Posted on by Adam Kovitz
3D Printing, also known as additive manufacturing, is a process that creates a physical object from a digital design. There are different 3D printing technologies and materials you can print with, but all are based on the same principle: a digital model is turned into a solid three-dimensional physical object by adding material layer by layer. Plastics, metals and metal composites, ceramics and other materials can all be used to create the physical object.
Every 3D print starts as a digital 3D design file on a computer. It’s like a blueprint for a physical object. The design file for a 3D printer is like a text or word processor file would be used to print a document on a sheet of paper. This design file is sliced into thin layers which is then sent to the 3D printer. The printing process varies by technology, starting from desktop printers that melt a plastic material and lay it down onto a print platform to large industrial machines that use a laser to selectively melt metal powder at high temperatures. The printing can take hours to complete depending on the size. The printed objects are often post-processed to reach the desired finish.
3D Printer 
A 3D printer is unlike your standard laser-jet or ink-jet (2D) printer. On a 3D printer the object is printed in three dimensions – length, width and height, where a 2D printer can only print length and width on a surface object such as paper. A 3D model is built up layer by layer. The whole process is called 3D printing.

Who is Using 3D Printing?
Car manufacturers use 3D printing for prototyping, testing and creating car parts. Swedish car manufacturer Koenigsegg uses 3D printing to manufacture the turbocharger for their model One:1.
Prosthetic manufacturers create custom prosthetic devices and manufacture them at very affordable prices. When these devices are produced through conventional manufacturing methods, they can cost tens of thousands of dollars.
The dental and orthodontics fields use this technology to create braces and retainers that are tailored specifically for the needs of their patients.
Aircraft manufacturer GE Aviation has developed a method to 3D print fuel nozzles for jet engines.

Architects easily create scale models to demonstrate their intended design. Before the introduction of 3D printing into the field, creating scale models was an extremely laborious and time-consuming process.

What Lies Ahead for You
As applications of the technology expand and prices drop, more goods will be manufactured at or close to their point of purchase or consumption. This might even mean household-level production of some things. In that case, you’ll pay for the raw materials and design files for any object that you will need print.

from BCNJ Member Blog Feed http://dlvr.it/MZ9zm5
via IFTTT

Posted in Member Contributions Tagged with: ,

Non Profits – Improve Funding via Email Marketing

Posted on by Adam Kovitz
In fundraising, raising money can be a challenge. For those on the fundraising staff, you ask individuals for donations and hope you reach your goal. If you’re a board member at a nonprofit organization looking for a way to raise money and improve your funding efforts, creating an effective email marketing campaign may be just what your organization needs.

Here are some tips for creating an effective email marketing campaign that can produce a relevant ROI.
Create an Email Address List
To begin with, put together a list of friends, family, neighbors, co-workers, etc. Start thinking outside the box… You have doctors, sports club members and a barber that might support you. It doesn’t hurt to ask so you can build the biggest list you can by including everyone you can think of. However, be cautious of downloading or buying lists. Some of those lists may contain email addresses that are no longer valid. Or you may be reported for spamming to people that do not know you or your cause.
Set a Realistic Fundraising Goal
Let your supporters know about your cause, goal amount and goal progress. Many donors will set their personal gifting level a little higher to help you meet your stated goal when they feel they are a part of the process. You may even end up doing a little better than you expect.
Make it Personal
Remember your inspiration. There’s a reason why you are supporting this cause. Let your potential donors know why the cause is important to you. The more personal you can make it the better. Your donor friends will more likely connect with the cause if you bring that energy to your fundraising efforts.
Send a Follow Up Message
If the gifting pace is not proceeding as you hope, a little reminder nudge won’t hurt anyone. If someone has indicated that they want to donate but hasn’t, don’t hesitate to follow-up with a phone call or reminder email. This is especially important as the time you have to fund raise runs down. People respond to deadlines!
Send a Thank You Note
It’s a simple thing to do, but also one of the most powerful. Make sure to say thank you to everyone who supported your cause. Not only will your acknowledgement will be appreciated by them, it may inspire your donors to donate in the future.
Click here to contact me regarding this or any other blog post.
David Schuchman

from BCNJ Member Blog Feed http://dlvr.it/MT9djc
via IFTTT

Posted in Member Contributions Tagged with: ,

Non Profits – Improve Funding via Email Marketing

Posted on by Adam Kovitz
In fundraising, raising money can be a challenge. For those on the fundraising staff, you ask individuals for donations and hope you reach your goal. If you’re a board member at a nonprofit organization looking for a way to raise money and improve your funding efforts, creating an effective email marketing campaign may be just what your organization needs.

Here are some tips for creating an effective email marketing campaign that can produce a relevant ROI.
Create an Email Address List
To begin with, put together a list of friends, family, neighbors, co-workers, etc. Start thinking outside the box… You have doctors, sports club members and a barber that might support you. It doesn’t hurt to ask so you can build the biggest list you can by including everyone you can think of. However, be cautious of downloading or buying lists. Some of those lists may contain email addresses that are no longer valid. Or you may be reported for spamming to people that do not know you or your cause.
Set a Realistic Fundraising Goal
Let your supporters know about your cause, goal amount and goal progress. Many donors will set their personal gifting level a little higher to help you meet your stated goal when they feel they are a part of the process. You may even end up doing a little better than you expect.
Make it Personal
Remember your inspiration. There’s a reason why you are supporting this cause. Let your potential donors know why the cause is important to you. The more personal you can make it the better. Your donor friends will more likely connect with the cause if you bring that energy to your fundraising efforts.
Send a Follow Up Message
If the gifting pace is not proceeding as you hope, a little reminder nudge won’t hurt anyone. If someone has indicated that they want to donate but hasn’t, don’t hesitate to follow-up with a phone call or reminder email. This is especially important as the time you have to fund raise runs down. People respond to deadlines!
Send a Thank You Note
It’s a simple thing to do, but also one of the most powerful. Make sure to say thank you to everyone who supported your cause. Not only will your acknowledgement will be appreciated by them, it may inspire your donors to donate in the future.
Click here to contact me regarding this or any other blog post.
David Schuchman

from BCNJ Member Blog Feed http://dlvr.it/MT9djc
via IFTTT

Posted in Member Contributions Tagged with: ,