Email Marketing is when you use electronic mail as your means of communicating messages directly to an audience. It presents more opportunities for your business and drives a better return on investment than other forms of outbound marketing. Here are…

It takes three steps to get a great job. First, you need a good enough résumé and LinkedIn profile to be fished out from an ocean of candidates. Otherwise, you are invisible and irrelevant! Second, you need to beat your…

Even if you’re told the interview is just an informal chat, don’t believe it. The interview is a business transaction whereby both parties are exploring the opportunity to initiate a work relationship. But if you stop and think about what…

I know from personal experience that when I reported to a boss I was aligned with ideologically and who trusted me, I performed very well and kept getting promoted and promoted. But there were other bosses with whom those alignments…

Because of the positive feedback and follow-up questions I received from my last blog post titled, “Free (& Low Cost) Tech Tools for Business”, I decided to start 2017 as I ended 2016 by providing you with additional free and…

I received a phone call from someone asking me about the benefits of working with a career coach and whether I’m a career coach or a career counselor. I reversed the question to see whether the caller knows the distinction…

Powerful technology can be translated into dollars and cents when it helps you run your business more efficiently and profitably. The good news is there’s a lot of technology out there that is cost-effective and can be a big help…

“You can disagree without being disagreeable.” – Motivational speaker Zig Ziglar.Disagreement, whether with a client (or your boss) can be very healthy and helpful as long as you present your point in a positive and agreeable way. General George Patton…