Monthly Meeting

The Breakfast Club NJ Presents:

“Body Language for Interview Success” presented by Alex Freund

Saturday September 8th at 8:00am ET

Synopsis:

Please share this with other groups you may be in. Join us on Meetup.com at: http://www.meetup.com/The-Breakfast-Club-NJ/ to RSVP for the meeting.

RSVP By RSVPing – you help us to arrange for the appropriate sized room.

Presentation:

“Body Language for Interview Success”

Are your interviews falling flat?
Do you feel no one is listening?
Are you unknowingly sending mixed messages?

Your body language may qualify (or disqualify) you for a position. If you are like most people, you probably spend hours preparing for interview questions and answers and no time on how to communicate most effectively. Yet body language is the most significant factor in influencing the interviewer. It is how the interviewer is making judgments and decisions about you.

Some say body language is a reflection of your personality, others a measure of your qualifications. However interpreted, science has shown that it is not what you say, but how you say it. More than 55% of communication is non-verbal suggesting it is imperative that it should be a part of your interview preparation.

Alex Freund, “The Landing Expert,” will show you smart body language techniques and how to align your verbal and body language cues for powerful, clear, concise communication — for interviews and networking.

During this engaging workshop, you too will agree that it’s not what you say, but how you say it as you:
• Understand the science behind body language
• Compare good and bad examples
• Explore unconscious communication miscues that could be sabotaging your interview
• Learn how men and women communicate differently
• Identify techniques that communicate confidence, trust, and that you are the right candidate for the position

Alex Freund

I am a Career Coach and my specialty is Interview Preparation. I’m known as “The Landing Expert.” My clients are 90% job seekers in transition and 10% those who contemplate a career change.

About the speaker:

Known as “The Landing Expert,” Alex Freund helps his clients land new positions and promotions through effective interviewing. As a former director at Honeywell, Sanofi and Tyco International, Alex has hired hundreds.

Currently, Alex is career coach with expertise in improving interviewing and making them confident and comfortable in the interviewing process. Alex has helped more than 700 clients ranging from managers to senior executives and CEOs in a multitude of industries.

Alex is well-known via his volunteering in several job-search networking groups where he is a frequent presenter, conducts workshops on interviewing, effective resumes, and LinkedIn in addition to publishing a blog written specifically for job seekers. Alex also teaches a course for people in transition via the Princeton Adult School and publishes The Landing Expert List, a free directory of job-search networking groups via his website at landingexpert.com.

Alex is a graduate of Cornell University and speaks five languages.

About the Meeting:

Networking begins at 7:30 am, meeting starts promptly at 8:00 am.

There is a $10 fee at the door to cover the cost of the room.

Be sure to tell your friends and bring them along. Be a part of our growing network of Job Seekers, Hiring Managers, Recruiters, Career Coaches, and people who want to be able to help themselves and each other.

Event Location:

Days Hotel Conference Center

195 Rt. 18 South, East Brunswick, NJ 08816

732-828-6900

Meeting Format:

7:30 to 8:00 – Registration & Open Networking

8:00 to 8:15 – Welcome and housekeeping

8:15 to 9:15 – Presentation by the guest speaker – Limited to 60 minutes

9:15 to 10:15 – Elevator Pitch – 30 Seconds about yourself, who you are, what you are looking for, target companies (3-4), how we can help you, how you can help others. Follow the rule of the Three B’s of Public Speaking: Be informative; Be brief; Be seated.

10:15 until you choose to leave – Open Networking, follow up with people you are interested in meeting following their elevator pitch, exchange business cards, peruse the library, arrange follow up meetings, etc.

The Breakfast Club NJ – 10 Points for Good Member Citizenship

1) Attend meetings regularly to keep group strong and help pay back to others (meeting logistics on our website www.thebreakfastclubnj.com)

2) Keep anti-virus on your machine up to date and run scan regularly

3) Review messages and if request for assistance please help whenever possible

4) Once you have received your invitation and joined our linked in group, connect to other members directly(questions see Gerry Peyton -gpeyton@ptd.net)

5) Join groups Facebook group, Google +, and connect to other members directly (questions see Adrienne Roman – adrienne1204@optonline.net)

6) Join groups twitter account (questions see George Pace – keeppace@gmail.com)

7) If you run across someone in transition invite them to join our group and sponsor them through process (details on our website www.thebreakfastclubnj.com)

8) Sunday mornings listen to our radio show, “Your Career Is Calling”, at 8am ET either on radio at 107.7 or via internet 24/7 live or on demand at www.1077thebronc.com (as this is a call in show your calls help make it successful)

9) If you are in transition put your elevator pitch in writing to group, ask for help with job search issues or connecting to people at target companies, regularly post job opportunities (from email you joined the group – send email to thebreakfastclubnj@yahoogroups.com)

10) Help fellow members whenever possible

  1. Attend meetings regularly to keep group strong and help pay back to others (meeting logistics on our website www.thebreakfastclubnj.com)
  2. Keep anti-virus on your machine up to date and run scan regularly
  3. Review messages and if request for assistance please help whenever possible
  4. Once you have received your invitation and joined our linked in group, connect to other members directly(questions see Gerry Peyton -gpeyton@ptd.net)
  5. Join groups Facebook group and connect to other members directly (questions see Adrienne Roman – adrienne1204@optonline.net)
  6. Join groups twitter account (questions see George Pace – keeppace@gmail.com)
  7. If you run across someone in transition invite them to join our group and sponsor them through process (details on our website www.thebreakfastclubnj.com)
  8. Sunday mornings listen to our radio show, “Your Career Is Calling”, at 8am ET either on radio at 107.7 or via internet 24/7 live or on demand at www.1077thebronc.com (as this is a call in show your calls help make it successful)
  9. If you are in transition put your elevator pitch in writing to group, ask for help with job search issues or connecting to people at target companies, regularly post job opportunities (from email you joined the group – send email to thebreakfastclubnj@yahoogroups.com)
  10. Help fellow members whenever possible

RSVP By RSVPing – you help us to arrange for the appropriate sized room.

We look forward to seeing everyone let’s make this a great meeting for our members that are in transition and welcome those that have landed

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Tips When Updating Your Website

As per Google’s Quality Rating Guideline, there are four key points of SEO content: Expertise, Authority, Trust and Maintenance. To demonstrate Expertise, publish comprehensive content. To demonstrate Authority, people will share your content through links and mentions. To demonstrate Trust, publish testimonials and examples of your successful projects.

To demonstrate Maintenance, keep your content up to date and relevant. That’s what’s we’ll discuss in this post…

Think Mobile
When redesigning your website, make sure that you use a theme, fonts and layout that’s easy for mobile users to read. A responsive designed theme will automatically adjust to the screen shape and size of different devices. Sans-Serif fonts like Arial or Veranda are easier to read on smaller screens than the traditional Serif fonts like Times New Roman or Cambria. Once you update you website, test your results on multiple devices to make sure your website is conducive for each device format.

Add More Web Pages & Content 
Consider adding new web pages to your website. Add blog posts to give your opinions. provide current news and information on products in your industry. Content is a great way to make your website more authoritative, and more relevant to the search engines. The search engines are always looking for fresh content on websites. So making changes to existing web pages makes it easier for your website to improve its ranking. Even a few changes to make your information more current is helpful.

Add Search Engine Optimization
The goal of search engine optimization (SEO) is to have the search engine spiders (their information search programs) not only find your website and web pages, but also rank the website relevance so that it appears near the top of the search engine results. The process of optimization is not a one-time process, but requires maintenance, tuning, and continuous testing and monitoring. Therefore, it will be a good time to apply some best SEO updates when you plan to update your website.

Do a keyword analysis and add those keywords to your content. Update meta tags, alt tags and page titles, as well as update web page URLs (web page address) and your website’s site map. Also, submit all web pages to the search engine directories (specifically Google and Bing). Good SEO is more than just these few points, but these are the initial key points to address.

Redirect Deleted Web Pages
Every web page on a website has its own URL. As you reorganize the available web pages in your website, it is possible that you will choose to eliminate web pages and their associated URLs. It may be that a web page is no longer relevant, thus no longer needed. Or, you may combine the content of one or more web pages into another (or a new) web page. A user may try to access a deleted web page because they have it bookmarked. Or, it comes up in a Google search because it is still in the Google index, which is not yet updated. When a user tries to access a delete web page, they will get a “Error 404 – Page not found” message, which is a very unprofessional reception by your website.
In your website code or development platform, you can redirect the URL of a deleted web page to another web page. If you have no new web page to replace the use of the deleted web page, then redirect the URL to the Home page of your website. That is a much friendlier result than “Error 404 – Page not found”.

Click here to contact me regarding this or any other blog topic. Also, I welcome comments, which you can post below…

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Monthly Meeting

The Breakfast Club NJ Presents:

“In-Transition – Now What do I do?” Presented by Marty Latman

Saturday August 11th, at 8:00am ET

Synopsis:

Please share this with other groups you may be in. Join us on Meetup.com at: http://www.meetup.com/The-Breakfast-Club-NJ/ to RSVP for the meeting.

RSVP

Presentation:

“In-Transition – Now What do I do?”

Being in-transition for a short or long period of time can be a very stressful. You can get depressed, angry and confused. You can lose your self-confidence. What can you do to change this situation? How do you get back into the “game”? How do you change this negative situation into a positive experience?

Please join Marty Latman on August 11, 2018, as he discusses a topic all people in-transition struggle with as he presents “In-Transition – Now What do I do?” Attendees at all levels will learn about the obstacles they need to overcome during this period to succeed, the methods they need to use to change their situation and ways to make being in-transition a productive, meaningful and positive time in their lives.

Called by some people as the Best Networker they know, Marty is the Chairman of the Bergen Chapter of Financial Executive Network Group (FENG), which he created in March 2002 with 29 members. Membership within this chapter has now grown to over 5,100 members. Since its inception, FENG-Bergen Chapter has successfully helped more than 1,650 of its members find gainful employment. He is also the chairman of NJ Strategic Executive Networking Group (NJSENG), a FEI Board member, and a member of over 20 other career networking groups. He is also a facilitator at Careers-in-Transition (“CIT”); one of New Jersey’s most successful networking groups.

Marty has been a guest speaker to many networking groups where he has discussed various career development topics including networking, interviewing techniques and advance career planning strategies. He has made presentations to the Financial Executive International (FEI), Financial Planning Association of NJ (FPANJ), Media Communication Association – International (MCA-I), Career Networking Group (CNG), Careers In Transition (CIT), Neighbors-Helping-Neighbors, Phi Beta Kappa and many NJ Professional Services Groups (PSG).

Possessing a skill set that combines finance, business development, operations and administration management, information technology, logistics and manufacturing, Marty has been successful in organizing start-up companies, turning around organizations, and setting strategic company direction. He has worked in both public and private industry. He is President of Latman Advisory LLC, an organization that helps organizations reach a higher level, provides individuals with career advancement advice and helps companies find individuals who help them enhance performance.

Marty Latman
About the speaker:

Called by some people as the Best Networker they know, Marty is the Chairman of the Bergen Chapter of Financial Executive Network Group (FENG), which he created in March 2002 with 29 members. Membership within this chapter has now grown to over 5,100 members. Since its inception, FENG-Bergen Chapter has successfully helped more than 1,650 of its members find gainful employment. He is also the chairman of NJ Strategic Executive Networking Group (NJSENG), a FEI Board member, and a member of over 20 other career networking groups. He is also a facilitator at Careers-in-Transition (“CIT”); one of New Jersey’s most successful networking groups.

Marty has been a guest speaker to many networking groups where he has discussed various career development topics including networking, interviewing techniques and advance career planning strategies. He has made presentations to the Financial Executive International (FEI), Financial Planning Association of NJ (FPANJ), Media Communication Association – International (MCA-I), Career Networking Group (CNG), Careers In Transition (CIT), Neighbors-Helping-Neighbors, Phi Beta Kappa and many NJ Professional Services Groups (PSG).

About the Meeting:

Networking begins at 7:30 am, meeting starts promptly at 8:00 am.

There is a $10 fee at the door to cover the cost of the room.

Be sure to tell your friends and bring them along. Be a part of our growing network of Job Seekers, Hiring Managers, Recruiters, Career Coaches, and people who want to be able to help themselves and each other.

Event Location:

Days Hotel Conference Center

195 Rt. 18 South, East Brunswick, NJ 08816

732-828-6900

Meeting Format:

7:30 to 8:00 – Registration & Open Networking

8:00 to 8:15 – Welcome and housekeeping

8:15 to 9:15 – Presentation by the guest speaker – Limited to 60 minutes

9:15 to 10:15 – Elevator Pitch – 30 Seconds about yourself, who you are, what you are looking for, target companies (3-4), how we can help you, how you can help others. Follow the rule of the Three B’s of Public Speaking: Be informative; Be brief; Be seated.

10:15 until you choose to leave – Open Networking, follow up with people you are interested in meeting following their elevator pitch, exchange business cards, peruse the library, arrange follow up meetings, etc.

The Breakfast Club NJ – 10 Points for Good Member Citizenship

1) Attend meetings regularly to keep group strong and help pay back to others (meeting logistics on our website www.thebreakfastclubnj.com)

2) Keep anti-virus on your machine up to date and run scan regularly

3) Review messages and if request for assistance please help whenever possible

4) Once you have received your invitation and joined our linked in group, connect to other members directly(questions see Gerry Peyton -gpeyton@ptd.net)

5) Join groups Facebook group, Google +, and connect to other members directly (questions see Adrienne Roman – adrienne1204@optonline.net)

6) Join groups twitter account (questions see George Pace – keeppace@gmail.com)

7) If you run across someone in transition invite them to join our group and sponsor them through process (details on our website www.thebreakfastclubnj.com)

8) Sunday mornings listen to our radio show, “Your Career Is Calling”, at 8am ET either on radio at 107.7 or via internet 24/7 live or on demand at www.1077thebronc.com (as this is a call in show your calls help make it successful)

9) If you are in transition put your elevator pitch in writing to group, ask for help with job search issues or connecting to people at target companies, regularly post job opportunities (from email you joined the group – send email to thebreakfastclubnj@yahoogroups.com)

10) Help fellow members whenever possible

  1. Attend meetings regularly to keep group strong and help pay back to others (meeting logistics on our website www.thebreakfastclubnj.com)
  2. Keep anti-virus on your machine up to date and run scan regularly
  3. Review messages and if request for assistance please help whenever possible
  4. Once you have received your invitation and joined our linked in group, connect to other members directly(questions see Gerry Peyton -gpeyton@ptd.net)
  5. Join groups Facebook group and connect to other members directly (questions see Adrienne Roman – adrienne1204@optonline.net)
  6. Join groups twitter account (questions see George Pace – keeppace@gmail.com)
  7. If you run across someone in transition invite them to join our group and sponsor them through process (details on our website www.thebreakfastclubnj.com)
  8. Sunday mornings listen to our radio show, “Your Career Is Calling”, at 8am ET either on radio at 107.7 or via internet 24/7 live or on demand at www.1077thebronc.com (as this is a call in show your calls help make it successful)
  9. If you are in transition put your elevator pitch in writing to group, ask for help with job search issues or connecting to people at target companies, regularly post job opportunities (from email you joined the group – send email to thebreakfastclubnj@yahoogroups.com)
  10. Help fellow members whenever possible

RSVP

We look forward to seeing everyone let’s make this a great meeting for our members that are in transition and welcome those that have landed

Posted in Monthly Meeting Tagged with: , , , , , , , , , , , , , , , ,

Social Media Tips for Business

Businesses of all sizes are realizing the benefits of social media. It is no longer the case that your sales people or administrative assistant are the first point of contact between the outside world and your company. That role is now the responsibility of your website and online social media profiles. So use social media wisely…
Publish Relevant Content
Social media is a great inbound marketing tool that can help you generate interest, collect leads and build your email list. Publishing and posting content that is relevant to both your brand and your audience is a way to attract customers who are truly interested in your brand, and the products and services you have to offer. Relevant content adds value to the your message, positions you and your brand as a trusted advisor, and is authentic and believable.
Know Your Audience
To connect with your clients and prospects (your audience), you need to understand what is important to them. It is also important to know the level of knowledge they have about your products and services so you can present the information in the correct vernacular. If your audience is retail or residential based, then use terms that the layperson will understand. However, if you are marketing to people within your industry, you should use industry and technical terms. There is nothing more frustration than to present basic information to a highly knowledgeable audience, or to speak at too high a level to a novice audience.
Look at the Competition
Watching what your competitors are doing is a form of market research. In this case, you’ll be looking at those who share the same target audience as you, and compete in your marketplace. Evaluate their brand, their message, the online websites where they publish and the messaging they promote in their advertising. As your prospects and clients look for a business online like yours, you can be found along with others and not be overlooked.
Choose the Right Platforms
The number of available social media platforms is huge, and starting a social media campaign can seem overwhelming. If you’re just starting out with social media, plan to use just 1 or 2 platforms. Start with the social media platforms where you expect your greatest audience to be. As per my prior point, you can use the same platforms that your competition uses.
How Often to Post
How often should you post? That is not an easy question to answer. There is no “one size fits all” when it comes to posting. Posting too infrequently can lead to your business being missed, ignored or simply forgotten. Posting too often can be overwhelming, and cause your audience to lose interest. I believe that you should post as often as your audience will tolerate. However, there’s no easy way to know that until you start posting and track the frequency of views over time. You can post daily, weekly or monthly. And, you can have different posting frequencies for different social media platforms.

If you’re going to post every day, keep your posts short and to the point. Also, vary your post types. For example, alternate among text posts, video posts, or image posts so your readers have variety each day. If you decide to post less often than once daily, then variety in post type is less important. Instead, put your effort into creating more robust content and for a variety of topics.

There are also SEO (Search Engine Optimization) benefits to building up the number of posts on your website and social media sites.  In general, the more pages and posts you have, the greater the chance a reader has to find you through the search engines. While SEO is not quite as simple just this, post frequency and quantity will generally bring you much more web traffic.

Post Consistently
More important than frequency of posting is frequency consistency. That could be from daily to a few times a week to once each month. Once you select a frequency, stick with it. It’s OK to set a different posting frequency for different social media platforms. For example, you may chose to tweet daily, post on Facebook weekly and post on your blog monthly. Regular readers of this blog know that I post here monthly. On Twitter (https://twitter.com/davidschuchman), I tweet once or twice each week.

It’s clear that many businesses rely on social media to promote their brand, products and services. However, social media marketing is not about volume selling and posting random content. Using social media effectively for business can be a quick, easy and user-friendly way to interact with your target audience. With a little investment in time, your business can be well on its way to developing a strong online presence and following.

Click HERE to contact me regarding this or any other blog topic. Also, I welcome your comments, which you can post below.

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Practical Job Search Tactics That Work

In today’s business world, a college degree does not automatically lead to a great job the way it typically did in the past. Today, in addition to that college degree, one has to learn how to find a job—and be good at it. This additional challenge represents a significant barrier to some job seekers and […]

The post Practical Job Search Tactics That Work appeared first on Landing Expert Career Coaching.

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Monthly meeting

The Breakfast Club NJ Presents:

“Know Thyself, Brand Thyself! The Secrets of Self-Actualization and Workplace Engagement” presented by Michael Milutis

Saturday July 14th, at 8:00am ET

Synopsis:

Please share this with other groups you may be in. Join us on Meetup.com at: http://www.meetup.com/The-Breakfast-Club-NJ/ to RSVP for the meeting.

RSVP

Presentation:

“Know Thyself, Brand Thyself! The Secrets of Self-Actualization and Workplace Engagement”

In this session, Michael Milutis will share what he has learned from having consulted with hundreds of project management and IT professionals from around the world on their personal branding and career development challenges. He will explain why self-knowledge and mindfulness are such critical success factors, while also exploring the key personal questions that everyone must find answers to, and that are universal across functional areas. Michael will walk you through this process and then demonstrate how one’s learning strategy, networking strategy, and personal branding strategy all flow logically from the answers. Attendees will walk away with a roadmap for becoming more fulfilled and self-actualized and for positively transforming their careers.

Learning Objectives
1. Why is 80% of the global workforce disengaged and what does this mean for our lives and our businesses?
2. What are the most common hang-ups that technology professionals face when trying to plot their career path and brand themselves? What are the most common mistakes they make?
3. What is self-actualization and how can it help technology workers become clearer on their careerpath, better branded, and more fulfilled?
4. How can technology professionals maximize the power of social media and use it to transform
themselves into industry thought leaders with massive network?

Micheal Milutus

Micheal Milutus

About the speaker:

Michael Milutis is an INFP committed to human capital development, continuousworkplace learning, and corporate mindfulness. He works with technologyorganizations to develop innovative learning cultures and he coaches individualsand teams so that they can develop continuously, grow personally, and realizetheir highest potential.
Since 1997, Michael has worked in marketing, new business development, and L&D for Computer Aid, Inc (CAI), an international IT services and support firm. He is also the creator and director of CAI’s IT Metrics and Productivity Institute,an organization devoted to continuous learning and career development within the global IT community.
Michael speaks around the world and offers coaching and consulting in theareas of human capital development and peak performance management. You can connect with him on LinkedIn at www.linkedin.com/in/michaelmilutis or on Twitter at @itmpi.

About the Meeting:

Networking begins at 7:30 am, meeting starts promptly at 8:00 am.

There is a $10 fee at the door to cover the cost of the room.

Be sure to tell your friends and bring them along. Be a part of our growing network of Job Seekers, Hiring Managers, Recruiters, Career Coaches, and people who want to be able to help themselves and each other.

Event Location:

Days Hotel Conference Center

195 Rt. 18 South, East Brunswick, NJ 08816

732-828-6900

Meeting Format:

7:30 to 8:00 – Registration & Open Networking

8:00 to 8:15 – Welcome and housekeeping

8:15 to 9:15 – Presentation by the guest speaker – Limited to 60 minutes

9:15 to 10:15 – Elevator Pitch – 30 Seconds about yourself, who you are, what you are looking for, target companies (3-4), how we can help you, how you can help others. Follow the rule of the Three B’s of Public Speaking: Be informative; Be brief; Be seated.

10:15 until you choose to leave – Open Networking, follow up with people you are interested in meeting following their elevator pitch, exchange business cards, peruse the library, arrange follow up meetings, etc.

The Breakfast Club NJ – 10 Points for Good Member Citizenship

1) Attend meetings regularly to keep group strong and help pay back to others (meeting logistics on our website www.thebreakfastclubnj.com)

2) Keep anti-virus on your machine up to date and run scan regularly

3) Review messages and if request for assistance please help whenever possible

4) Once you have received your invitation and joined our linked in group, connect to other members directly(questions see Gerry Peyton -gpeyton@ptd.net)

5) Join groups Facebook group, Google +, and connect to other members directly (questions see Adrienne Roman – adrienne1204@optonline.net)

6) Join groups twitter account (questions see George Pace – keeppace@gmail.com)

7) If you run across someone in transition invite them to join our group and sponsor them through process (details on our website www.thebreakfastclubnj.com)

8) Sunday mornings listen to our radio show, “Your Career Is Calling”, at 8am ET either on radio at 107.7 or via internet 24/7 live or on demand at www.1077thebronc.com (as this is a call in show your calls help make it successful)

9) If you are in transition put your elevator pitch in writing to group, ask for help with job search issues or connecting to people at target companies, regularly post job opportunities (from email you joined the group – send email to thebreakfastclubnj@yahoogroups.com)

10) Help fellow members whenever possible

  1. Attend meetings regularly to keep group strong and help pay back to others (meeting logistics on our website www.thebreakfastclubnj.com)
  2. Keep anti-virus on your machine up to date and run scan regularly
  3. Review messages and if request for assistance please help whenever possible
  4. Once you have received your invitation and joined our linked in group, connect to other members directly(questions see Gerry Peyton -gpeyton@ptd.net)
  5. Join groups Facebook group and connect to other members directly (questions see Adrienne Roman – adrienne1204@optonline.net)
  6. Join groups twitter account (questions see George Pace – keeppace@gmail.com)
  7. If you run across someone in transition invite them to join our group and sponsor them through process (details on our website www.thebreakfastclubnj.com)
  8. Sunday mornings listen to our radio show, “Your Career Is Calling”, at 8am ET either on radio at 107.7 or via internet 24/7 live or on demand at www.1077thebronc.com (as this is a call in show your calls help make it successful)
  9. If you are in transition put your elevator pitch in writing to group, ask for help with job search issues or connecting to people at target companies, regularly post job opportunities (from email you joined the group – send email to thebreakfastclubnj@yahoogroups.com)
  10. Help fellow members whenever possible

RSVP

We look forward to seeing everyone let’s make this a great meeting for our members that are in transition and welcome those that have landed

Posted in Monthly Meeting Tagged with: , , , , , , , , , , , , , , , , , , ,

Volunteer to Grow Your Business

The biggest challenge any business has is to find new customers. This challenge is even larger when a business is new. The reason why is that you do not yet have a substantial network  of client referrals or testimonials. Professional references validate your brand and business, and reduce the customer’s perceived risk of hiring you. Without significant professional references, how does a new business or consultant earn clients?
We all know the warm and fuzzy reasons for volunteering. Personally, I feel that we should all contribute in some way to improving some aspect of our world, globally or locally, without any expectation of getting something in return. However, smart business people know that in addition to the unselfish benefits, volunteering can be a valuable way to generate new leads and to promote their service offerings and professional brand.
Make New Connections
When you volunteer for an organization, you expand your contacts. You meet new people who could turn out to be customers, mentors, or referrals. Without having to make a cold call or hard sell, volunteering gives you an opportunity to develop relationships with new people. Then by expanding your network, you will have the opportunity to receive new leads for business. 
Get Great Public Relations
If you get involved with an event or organization through volunteering, there’s often media and promotions involved. You and your company name, logo and website address may be promoted in conjunction with the opportunity to a new audience of potential customers, and be a reinforcement among your existing customers. Favorable public relations for you and your business will enhance your brand with customers.
Develop New Skills
Volunteering can give you a chance to focus on personal and professional growth. It could be an opportunity to develop new skills you can take to your customers. Additionally, the soft skills you will learn volunteering are likely to be highly desirable for your relationship to clients.
Volunteer work can broaden your professional and personal life experiences. Unlike paid work, the requirements for volunteering are more likely to be linked to your passions and interests, rather than extensive work experience. The additional benefit of volunteering is that you can utilize these opportunities to grow your business and brand.
Click HERE to contact me regarding this or any other blog topic. Also, I welcome your comments, which you can post below.

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Five Tips to Improve Your Job Interview Skills

I remember going for job interviews and how scared I was. Isn’t everybody? But it can be minimized significantly once you get yourself prepared. Here are a few tips. Learn about the company By spending time to learn about the company, you’ll gain self-confidence. Spending a few minutes on the company’s Web site is just […]

The post Five Tips to Improve Your Job Interview Skills appeared first on Landing Expert Career Coaching.

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Monthly Meeting

The Breakfast Club NJ Presents:

“The Breakthrough Roadmap: A Guide to Empowering Yourself” presented by Doug Berger

Saturday June 9th, at 8:00am ET

Synopsis:

Please share this with other groups you may be in. Join us on Meetup.com at: http://www.meetup.com/The-Breakfast-Club-NJ/ to RSVP for the meeting.

RSVP

Presentation:

“The Breakthrough Roadmap: A Guide to Empowering Yourself”

Presentation:“The Breakthrough Roadmap: A Guide to Empowering Yourself”

How do you live from your aspirations not your limitations? Breakthrough is a shift in mindset and the skills to transform aspirations into bold and yet practical action steps. The Breakthrough Roadmap is a systematic way to help guide you. Join Doug Berger, author, speaker and founder of INNOVATE for a stimulating, experiential conversation about how to apply breakthrough approaches to landing your next job and to thinking about your career.

About the speaker:

Doug Berger is the founder of INNOVATE, a consulting firm known for its expertise in transformative growth, innovation and lean start-up entrepreneurship. Doug has worked extensively with Business Unit executives, CTOs, Chief Innovation Officers and Brand executives. He has trained thousands of project teams and managers in breakthrough thinking. He speaks on breakthrough and entrepreneurial approaches to growth.

About the Meeting:

Networking begins at 7:30 am, meeting starts promptly at 8:00 am.

There is a $10 fee at the door to cover the cost of the room.

Be sure to tell your friends and bring them along. Be a part of our growing network of Job Seekers, Hiring Managers, Recruiters, Career Coaches, and people who want to be able to help themselves and each other.

Event Location:

Days Hotel Conference Center

195 Rt. 18 South, East Brunswick, NJ 08816

732-828-6900

Meeting Format:

7:30 to 8:00 – Registration & Open Networking

8:00 to 8:15 – Welcome and housekeeping

8:15 to 9:15 – Presentation by the guest speaker – Limited to 60 minutes

9:15 to 10:15 – Elevator Pitch – 30 Seconds about yourself, who you are, what you are looking for, target companies (3-4), how we can help you, how you can help others. Follow the rule of the Three B’s of Public Speaking: Be informative; Be brief; Be seated.

10:15 until you choose to leave – Open Networking, follow up with people you are interested in meeting following their elevator pitch, exchange business cards, peruse the library, arrange follow up meetings, etc.

The Breakfast Club NJ – 10 Points for Good Member Citizenship

1) Attend meetings regularly to keep group strong and help pay back to others (meeting logistics on our website www.thebreakfastclubnj.com)

2) Keep anti-virus on your machine up to date and run scan regularly

3) Review messages and if request for assistance please help whenever possible

4) Once you have received your invitation and joined our linked in group, connect to other members directly(questions see Gerry Peyton -gpeyton@ptd.net)

5) Join groups Facebook group, Google +, and connect to other members directly (questions see Adrienne Roman – adrienne1204@optonline.net)

6) Join groups twitter account (questions see George Pace – keeppace@gmail.com)

7) If you run across someone in transition invite them to join our group and sponsor them through process (details on our website www.thebreakfastclubnj.com)

8) Sunday mornings listen to our radio show, “Your Career Is Calling”, at 8am ET either on radio at 107.7 or via internet 24/7 live or on demand at www.1077thebronc.com (as this is a call in show your calls help make it successful)

9) If you are in transition put your elevator pitch in writing to group, ask for help with job search issues or connecting to people at target companies, regularly post job opportunities (from email you joined the group – send email to thebreakfastclubnj@yahoogroups.com)

10) Help fellow members whenever possible

  1. Attend meetings regularly to keep group strong and help pay back to others (meeting logistics on our website www.thebreakfastclubnj.com)
  2. Keep anti-virus on your machine up to date and run scan regularly
  3. Review messages and if request for assistance please help whenever possible
  4. Once you have received your invitation and joined our linked in group, connect to other members directly(questions see Gerry Peyton -gpeyton@ptd.net)
  5. Join groups Facebook group and connect to other members directly (questions see Adrienne Roman – adrienne1204@optonline.net)
  6. Join groups twitter account (questions see George Pace – keeppace@gmail.com)
  7. If you run across someone in transition invite them to join our group and sponsor them through process (details on our website www.thebreakfastclubnj.com)
  8. Sunday mornings listen to our radio show, “Your Career Is Calling”, at 8am ET either on radio at 107.7 or via internet 24/7 live or on demand at www.1077thebronc.com (as this is a call in show your calls help make it successful)
  9. If you are in transition put your elevator pitch in writing to group, ask for help with job search issues or connecting to people at target companies, regularly post job opportunities (from email you joined the group – send email to thebreakfastclubnj@yahoogroups.com)
  10. Help fellow members whenever possible

RSVP

We look forward to seeing everyone let’s make this a great meeting for our members that are in transition and welcome those that have landed

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SEO Best Practices for Website Domains

One of the first things you will do when getting started with your website is register a domain name. You would think that the process of selecting a domain name would be straight forward. However, website owners often make common mistakes that will badly affect them in a few different areas, particularly in terms of Search Engine Optimization (SEO).

Tips for Registering Your Domain
When it comes to registering a domain, most registrars are very similar. But, here are a few things you should take into consideration.
  • Select a registrar that’s well known. Avoid any registrars that you’ve never heard of or are not 
  • Go with a registrar that your friends recommend, especially if they’ve been with them for a few years. Two I like are Google Domains and GoDaddy.
  • Avoid paying big fees. To register a “.com” domain will cost about $10-15/year. Avoid buying a preregistered domain since that can be at a cost with a large premium. 
  • Register your domain for as long as you can. I suggest that 3-5 years is a good start. 
  • Don’t let your domain registration expire. Registering a domain is like renting it, not buying it. If your domain registration expires it’s possible for someone else to acquire it, which means you cannot renew the registration. To minimize the chance of the domain to expire, set up an auto renewal on the domain, and keep your credit card information current.
  • Consider adding registration privacy. Private registration for a domain name allows you to remain anonymous and helps to increase the privacy and security of your website. Whenever you purchase a standard domain name, your registrar is required to pass on your personal and contact information to ICANN (Internet Corporation for Assigned Names and Numbers). When you purchase privacy, the registrar replaces your registrant and contact details with theirs. Some registrars include the cost of privacy in the cost of the domain registration. Others offer the option at a cost of about $5-8/year.

Make Your Domain Name Memorable
Memorable domain names are short, easy to remember, easy to type, and easy to say. Users must be able to easily remember your domain name/brand.
Use Relevant Keywords
Having a domain name that matches your target keyword(s) does offer some benefits. For the users, it clearly relates the name of your website domain with its purpose or brand. In addition, when the search engines can relate keywords in the domain name to the content of the website, they see that as consistent and relevant to the website. Relevancy by Google and the search engines is what improves SEO performance and result positioning.

Avoid the Following in a Domain Name

Hyphens and Numbers – While a hyphen (-) between words can make the domain name easier for the website visitor to read, the use of hyphens correlates with a spam-like name and behavior. This is also true when using numbers in a domain name. Search engines consider domain names without hyphens or numbers as more reliable, which may improve SEO performance and result positioning.

Purposely Misspellings – Having a purposely misspelled domain name, while cute or cool, can be confusing and make it hard for your users to find your website. It may also confuse the search engines from an SEO perspective since the search engines will not know the words. Examples of purposely misspelled domain names are “moneestore.com, “vacationholidaze.com”, etc.

Adjoining the Same Letters – Domain names with the same letter repeating between words makes the domain name harder to read. Examples of adjoining the same letters between words are “beachholidays.com”, “businessspecials.com”, etc.

Your domain name is how users will find, remember, share and identify your website and your company online. In both social media and search engines, the domain name is the primary way by which users can identify where the link will lead. Just as important is that you select the proper domain name for SEO purposes.

Click HERE to contact me regarding this or any other blog topic. Also, I welcome your comments, which you can post below.

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